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NORA'S DOOR
9.2025-12.2025
Brand Strategy / Visual Identity Design
Introduction
Nora's Door is a female-only hostel and co-living brand in Shanghai, designed for young women relocating to the city for work. It offers safe, affordable, and supportive shared living spaces, fostering a sense of community and empowerment. The project included developing a comprehensive strategy and visual identity, encompassing brand positioning, logo design, typography, color palettes, and collateral materials, all crafted to communicate the brand’s core values of safety, belonging, and personal growth.
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